Dean Winters Causes Historic Mayhem in Grand New Allstate Ad

Epic wrap to the Super Bowl

In the beginning, there was Mayhem. Actually, Leo Burnett's latest spot for Allstate, starring Dean Winters as the iconic agent of chaos, will air at the end of the Super Bowl—between the game's final play and the trophy presentation. The vignette does, however, open in the Garden of Eden, with Winters kickin' back in the tree of knowledge and informing us, "I'm a forbidden fruit."

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