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More evidence that Twitter has jumped the shark: Agency CEOs are getting into the act. Perhaps inspired by the Twitter tutorial arranged by WPP CEO Martin Sorrell, JWT head honcho Bob Jeffrey yesterday began Twittering his every thought. So far, his mind is clearly on Davos, the subject of each of his four updates, including: "Prepping for Davos. Anxious to listen to experts talk about what's next for the world's economies and implications for our biz."
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