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Thanks to a friend of mine, I’m just now catching up on the great Ricky Gervais podcast show and have been enjoying many installments of Monkey News. Perhaps I’m predisposed, right now, to enjoy just about any ad campaign featuring monkeys—including the new work for James Ready 5.5., which apparently is some sort of beer in Canada. (Its motto seems to be, “24 for $24. It should cost more!” Which is either really silly or genius).
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