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We're attempting a new (and probably infrequent) feature where we interview actors from popular TV ads past and present. For the first installment, we tracked down Jack Ferver, who delivered a memorably unnerving performance as the berries-and-cream-loving Little Lad in last year's notorious bus-station Starburst spot from TBWA\Chiat\Day. When he's not shooting ads, Ferver works in experimental dance and theater in New York, and has created several evening-length pieces, including When We Were Young And Filled With Fear and MEAT.