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Last week, a cat took a freaky trip in a Friskies ad. Now, it's a human's turn, as an Asics jogger takes a bizarre early-morning run in this spot by Amsterdam Partners. I think it's supposed to suggest the holistic harmony of the sport (as well as the high-performance technical design details of the shoe), but mostly it's just creepy. The quaalude-ambient music and ghostly lighting lend a horror-movie aspect to the proceedings, and the sneaker parts hanging like glass shards in the air don't help.
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