Animal Activists Bark at Skechers Over Super Bowl Spot

Charges of cruelty in dog racing

Skechers' 2012 Super Bowl commercial is drawing fire and calls for brand boycotts, weeks before it airs in the Feb. 5 game. The ad features Dallas Mavericks owner Mark Cuban, which in itself merits a protest. But at least Kim Kardashian (who guided Skechers' 2011 commercial to a 48th-place finish, out of 61, in USA Today's Super Bowl AdMeter) won't be back this year.

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