Meet the next generation of consumers where they are now. Join us virtually for The New Consumer, on March 30, for tips from Clutch, Mars Wrigley and more. Sign up for free.
Local television news continues to be the dominant source of news for most Americans. Half of all U.S. adults say they “often” get local news from television, according to a study by the Knight Foundation released today. However, that same study warns that if local TV news doesn’t continue to innovate, the future is as fuzzy as an old analog TV in between channels.
The good news: TV stations are profitable and hiring. While newspapers have shed 26,300 newsroom employees — or 46 percent of total employment — TV news employment is up 4.9
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in