Video: We Asked New Yorkers to Name the Brands Behind This Year's Oscars Ads

Putting NYU students and other passersby to the brand recall test

Attend Convergent TV Summit West, Oct. 11–12 in LA, to learn new strategies to navigate the evolving media landscape. Sign up for free.

The ratings may not have been great, but there were a number of good commercials during ABC’s broadcast of the 90th Academy Awards on Sunday. So, the Adweek video team headed down to New York’s Washington Square Park to ask NYU students and other passersby if they could remember the brands behind some of the ads.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in