Streaming & OTT

With 42 Million Subscribers, ViacomCBS Strikes South Park Deal to Boost Originals

Fueled by Pluto TV's first $1 billion year, streaming will represent about 15% of company revenue in 2021

Paramount+ will get a total of 14 South Park original movies, with two premiering every year beginning in 2021. Comedy Central
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By Kelsey Sutton

August 5, 2021

Get the scoop from strategic media pros at Disney, YouTube and more just in time for upfront season at Convergent TV, March 21–22. Learn more.

HBO Max may have spent a reported $500 million for the exclusive streaming rights to South Park, but ViacomCBS streamer Paramount+ will soon get a boost of exclusive South Park programming beginning this year.

As part of a new six-year deal with ViacomCBS, show creators Trey Parker and Matt Stone will make additional seasons of the irreverent comedy for linear cable network Comedy Central through 2027—which will be its 30th season—and will also develop 14 South Park original movies made exclusively for Paramount+.

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Kelsey Sutton

Kelsey Sutton is the streaming editor at Adweek, where she covers the business of streaming television.

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