TV Networks Demand Third-Party Audit in Escalating Feud With Nielsen

Industry group had previously alleged an audience undercount

Attend Convergent TV Summit West, Oct. 11–12 in LA, to learn new strategies to navigate the evolving media landscape. Sign up for free.

An industry group representing major television networks is demanding that Nielsen have its measurement homework checked.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in