Super Bowl Ratings Up 1% From Last Year, With 102.1 Million Multiplatform Viewers

But linear numbers barely miss 100 million for second consecutive game

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The Kansas City Chiefs’ thrilling come-from-behind victory over the San Francisco 49ers helped the Super Bowl improve on last year’s numbers, but the game narrowly missed reaching 100 million linear viewers for the second consecutive year.

Super Bowl 54, in which the Chiefs beat the 49ers 31-20, was seen by 102.1 million viewers across all platforms, including Fox, Fox Deportes and Fox, NFL and Verizon digital properties. That’s a 1% increase over the 100.7 million multiplatform audience last year for Super Bowl 53 on CBS.



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