Mark your calendar for Mediaweek, October 29-30 in New York City. We’ll unpack the biggest shifts shaping the future of media—from tv to retail media to tech—and how marketers can prep to stay ahead. Register with early-bird rates before sale ends!
For pop-culture junkies, the Super Bowl halftime performance is one of the most highly anticipated events of the year. But there was some controversy going into the Super Bowl LIII Halftime Show performance at Mercedes-Benz Stadium in Atlanta, headlined for the first time by Maroon 5, and joined by Travis Scott and Atlanta’s own Big Boi.
The controversy swirled not around any of those real-life stars, but around a beloved cartoon character: SpongeBob SquarePants. Yes, you read that right.
Over
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in