Quibi Sets December App Shutdown Date

But service still hasn't reached out to subscribers about its imminent demise

The service directed users to follow the #Quibi hashtag on Twitter for news about where its programming may end up. Kacy Burdette/Quibi

Quibi plans to shut down its app on or around Dec. 1, marking the official end date of the short-lived streaming video service that announced its shutdown Wednesday after failing to gain traction in its brief, six-month lifespan.  

@kelseymsutton kelsey.sutton@adweek.com Kelsey Sutton is the streaming editor at Adweek, where she covers the business of streaming television.