Oath Announces 4 New Ad Formats on Mobile, Including AR and Savable Coupons

The Home Depot and Pottery Barn are testing some of them

mobile-ads-oath-CONTENT-2017 — 70 percent of Oath’s total audience visits its portfolio of sites on mobile devices. Getty Images

December 20, 2017

As Oath continues to consolidate its many offerings and bring new products to market for its ad clients, brands like The Home Depot and Pottery Barn are testing some of its new ad formats.

Sami Main

@samimain sami.main@adweek.com Sami Main is social editor for Adweek, where she posts Adweek content onto social platforms and looks for creative ways to communicate what's new.