Meet the next generation of consumers where they are now. Join us virtually for The New Consumer, on March 30, for tips from Clutch, Mars Wrigley and more. Sign up for free.
Three years after FX Networks CEO John Landgraf coined the term “peak TV” to describe the overwhelming amount of content available on broadcast, cable and streaming platforms, the exec said the deluge of scripted series will continue from some time.
Landgraf initially predicted that peak TV would have peaked by 2015 or 2016, but that was “wrong,” he said today at the Television Critics Association’s summer press tour in L.A. “It’s a ways away.”
So far, 319 scripted programs have aired this year, a 5 percent increase from 305 at this time last year, Landgraf said.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in