Infographic: Do TV Shows Airing After the Super Bowl Gain Long-Term Viewers?

Usually not, at least in the past 10 years

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With the large, and usually record-setting, audience that tunes into the Super Bowl, the network fortunate enough to air it has a prime opportunity to showcase one of its top shows in the lead-out slot. However, despite the larger-than-usual audiences that tune in right after the game, few actually stick around in the subsequent weeks.

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