Hulu Focuses on Its Audience's 'Total Engagement' Because 'For Us, Demos Are Dead'

Plus, why The Handmaid’s Tale will miss this year’s Emmy eligibility window

Hulu is one of many outlets that will be affected by the upcoming close of the Disney-Fox deal, which will give Disney a majority stake in the streaming service. But Hulu said it’s more focused on keeping its subscribers happy than thinking about life under Disney.