ESPN Brings SportsCenter to Snapchat With a Twice-Daily Sports Show, Launching Today

Snap says the platform will ‘reimagine’ the brand ‘for a new generation’

After rolling out daily news shows from NBC News and CNN in recent months, Snapchat is teaming with ESPN to bring a regular sports show to the platform for the first time. But unlike the NBC News and CNN shows, ESPN’s new offering from Snapchat carries the name of one of the network’s biggest brands: SportsCenter.