Donna Speciale on How She’ll Shake Up Univision Ad Sales

With a new streaming service and a 'huge opportunity,' she's hitting the ground running

"I knew that in my next chapter, I wanted to work for a company that was going to be very transformative," said Donna Speciale. Univision

Much has changed in the industry in the year and a half since Donna Speciale was last a TV ad sales chief—most notably, the pandemic—but in her new role, she’s picking up right where she left off: thinking about streaming ad formats and how to transition the industry toward addressable advertising.

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@jasonlynch Jason Lynch is TV Editor at Adweek, overseeing trends, technology, personalities and programming across broadcast, cable and streaming video.