Bloomberg Is Creating an Ad-Supported Interactive News Network Just for Twitter

The a 24/7 news channel, launches this fall

Michael Bloomberg and Jack Dorsey took part in a Q&A as part of Bloomberg’s NewFronts presentation. Photo credit: Jamie Watts/Bloomberg Media

Twentieth-century media pioneer Michael Bloomberg sat alongside a 21st-century counterpart in Jack Dorsey this afternoon as the heads of Bloomberg and Twitter unveiled a new joint venture—a 24/7 Bloomberg-produced live news network, tentatively called Bloomberg Ticktock, that will stream exclusively on Twitter.

@ChrisAriens Chris Ariens is the managing editor and director of video at Adweek.