Diversity, Equity and Inclusion BET's 'Dear Black People' Spot Kicks Off $25 Million Social Justice Campaign Through Content for Change, it's partnering with civil rights groups on its platforms BET kicks off its Juneteenth campaign with an ode to the Black community's love, joy, pride and power.BET By Mary Emily O'HaraJune 11, 2020 BET, a subsidiary of ViacomCBS, is launching a $25 million social justice initiative called Content for Change. WORK SMARTER - LEARN, GROW AND BE INSPIRED. Subscribe today! To Read the Full Story Become an Adweek+ Subscriber View Subscription Options Already a member? Sign in
