TCA Press Tour

AMC Networks Says Niche Focus Makes It 'the Worldwide Leader in Targeted Streaming'

Company on track for more than 9 million streaming subscribers by year’s end

amc-niche-targeted-streaming-ragdoll-2021 — Series like the upcoming drama Ragdoll stream on AMC+ weeks or months before their linear debut on AMC.AMC Networks

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As the biggest media companies work on scaling up their streaming services to compete with Netflix, AMC Networks is focusing a different part of the streaming landscape: small but loyal audiences.

“Our strategy at AMC Networks is to offer an array of targeted streaming services, each one delivering a specific content category to fans of that programming,” Dan McDermott, president of original programming for AMC Networks and AMC Studios, said at the Television Critics Association’s summer press tour.

“We