This NFL season hasn’t ended yet, but Amazon Prime Video is already looking forward to next season: when the streamer will be the exclusive home of Thursday Night Football.
The company is using the Super Bowl to ramp up its Thursday Night Football campaign, running a 30-second ad during the game that it created with Wieden+Kennedy.
Amazon’s streaming platform will take over the Thursday Night Football package from Fox next season, and will stream the games exclusively for the next 11 years.
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