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With just days to go until the 2023 FIFA Women’s World Cup begins on July 20, Ally Financial is building the hype.
In the next iteration of its “MonumentALLY” campaign, Ally revealed a new 60-second spot tied to the Women’s World Cup, advocating for fans and brands alike to join the momentum surrounding women’s sports.
“The game has changed, and it won’t ever be the same,” says a voiceover before the spot launches into a montage of powerful women’s sports moments, including footage from lacrosse, the NWSL, softball and more.
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