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NEW YORK A TV ad from Delta Faucet promoting a spigot that turns on with the touch of a wrist communicated its message most effectively to consumers in the third quarter of 2009, according to syndicated commercial tester Ace Metrix.
Delta’s so-called “Dirty Hands” spot features a montage of hands washed beneath an artful, gleaming faucet. The ad debuted in July.
Ace, which counts Deutsch, Microsoft, Nissan, Coldwell Banker and CBS among its clients, is unveiling its list of 10 most effective ads for the just-ended third quarter later this week.
The
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