Portrait of Caroline Giegerich

Caroline Giegerich

Caroline Giegerich has over twenty years of experience in leading strategy and innovation in the media and entertainment industry as having served in roles at HBO, Showtime, Neftlix, MediaLink and Smashbox Cosmetics. She currently works in the music industry leading Innovation and was prior a 2020 Adweek Executive Mentee.

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Lessons Learned During My First NFT Adventure

Voice

How buying a ‘Stoner Cat’ unlocked a look into the tech phenomenon and opened doors to an exclusive community.

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Drive-Thrus, AI … and Empathy

Voice

The implications behind replacing human interactions within the consumer journey.

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Streaming the Olympics Shouldn’t Be This Tricky

Voice

NBC’s Peacock presents a challenging and ultimately disappointing user experience.

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The Secrets on How to Effectively Lead a 1:1

Leadership & Talent

How good leaders effectively use these meetings to motivate their teams. 

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Motivating Teams is Not a One Size Fits All Approach

Leadership & Talent

Here are four concrete approaches you can take to ensure you are most effectively motivating your team at every stage in their careers.

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Here’s How Managers Are Missing the Mark on Team Motivation and Ways to Fix It

Leadership & Talent

Survey reveals disconnect between what managers think drives employees compared to what actually does.

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How Investing Makes for a Better Marketer

Performance Marketing

How investing can make you a better performance marketer.

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How Fashion Brands Can Achieve Inclusion Through Design

Agencies

How to be more inclusive when marketing fashion.