Portrait of Caroline Giegerich

Caroline Giegerich

Caroline Giegerich is a senior acquisition and brand marketing executive, alum of HBO, Showtime and Smashbox Cosmetics and an 2020 Adweek Executive Mentee.

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Streaming the Olympics Shouldn’t Be This Tricky

Voice

NBC’s Peacock presents a challenging and ultimately disappointing user experience.

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The Secrets on How to Effectively Lead a 1:1

Leadership & Talent

How good leaders effectively use these meetings to motivate their teams. 

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Motivating Teams is Not a One Size Fits All Approach

Leadership & Talent

Here are four concrete approaches you can take to ensure you are most effectively motivating your team at every stage in their careers.

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Here’s How Managers Are Missing the Mark on Team Motivation and Ways to Fix It

Leadership & Talent

Survey reveals disconnect between what managers think drives employees compared to what actually does.

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How Investing Makes for a Better Marketer

Performance Marketing

How investing can make you a better performance marketer.

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How Fashion Brands Can Achieve Inclusion Through Design

Agencies

How to be more inclusive when marketing fashion.