The Adweek 50 of 2022: Honoring Media, Marketing and Tech's Behind-the-Scenes Stars

That’s why we dedicate our Adweek 50 award every year to those working behind the scenes to drive growth in big ways at their respective companies, bringing recognition to those who may be overlooked today but will be running the show tomorrow.

This year, we went beyond the CMOs, CEOs, chairmen and founders of the industry to showcase a host of C-suite and vp-level positions in creative divisions such as culture and capabilities, data privacy, supply and demand, and the electric vehicle ecosystem. In another year of profound change across marketing, media and tech, marketers have turned their creative instincts toward new roles, responsibilities and organization structures, with almost no two honorees sharing a title—and in a major shift from previous lineups, no repeat winners from the prior year.