Ollie named Allison Stadd as its new chief marketing officer. She will oversee brand and marketing functions at the dog food company, including growth, lifecycle, brand, creative, insights, and customer service.
Stadd had been senior vice president of brand, culture, and media at Shipt, a Target subsidiary. She was responsible for marketing efforts for the same-day delivery platform, driving record growth in customer engagement.
She has also had stints at Shake Shack, Sweetgreen, BarkBox, and Stella Artois.
“I’m excited to be back in the pet industry, working in service of helping these loyal, hilarious, ridiculous, beloved companions lead joyful, healthful lives,” Stadd wrote in a LinkedIn post.
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