Kate McKinnon Is an Evil CEO in Sequel to Zoom's Bowen Yang-Led Brand Reset

The SNL alum fronts the next phase of the company's largest global campaign ever

Zoom’s biggest ever global campaign kicked off in December, with an ad from Colin Jost’s No Notes Productions, that cast comedian Bowen Yang as a tyrannical IT boss who inspired a workplace revolution. Now it’s premiering the sequel. 

Picking up where “I Use Zoom” left off, “Zoom Got it Done” sees Yang’s fellow Saturday Night Live alum Kate McKinnon play the role of a flamboyant but evil CEO. Wearing a shiny silver suit and seething with rage, McKinnon slams her fist on a desk, imploring her underlings to come up with ideas on how to destroy Zoom once and for all.

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Rebecca Stewart-2022

Rebecca Stewart

Rebecca is Adweek's brand editor.