Planet Fitness Parodies the Insanity of Rigorous Fitness Classes at Other Gyms

Skip the Pilatatumba

Planet Fitness is back with the latest spot in its campaign against "gymtimidation."

This time, we peek in on an unnamed competitor, where an insanely pumped-up instructor is leading a class of "Pilatatumba," which appears to a combination of zumba-like jumping, twirling and dancing. A newbie can't keep up, and she later explains to a Planet Fitness employee: "And that's why I don't like gyms." The employee explains that Planet Fitness isn't a gym, and a voiceover takes over, promising "No gymtimidation.

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