Nestlé's 'Bra Cam' Catches People Stealing Glances, but There's a Fun Twist Ending

Getting an eyeful in London

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Nestlé's Fitness cereal brand, which last year brought us the tweeting bra, has upped the ante with the hidden-camera bra. Watch below as a woman walks around London capturing footage of men and women furtively (they think) checking out her boobs.

It's a fun little social experiment—and one, predictably, that has caused a bit of a flamewar in the YouTube comments. But it turns out the point of the video isn't really to comment on objectification at all.

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