Dunkin' claims taste-test win vs. Starbucks


Hill, Holliday has created a new commercial and Web site touting blind taste-test results favoring Dunkin’ Donuts coffee over Starbucks. I conducted a test of my own, pounding down Dunkin’ coffee non-stop all day yesterday and Starbucks today to see which buzz is more righteous and "far out." For kicks, I also wore a blindfold. The Dunkin’ coffee made me hallucinate that the sexy field researcher in the ad morphed into a giant Dutch man-cat who got my doughnut order wrong over and over, just like the counter help at Dunkin’ in real life.

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