To stand out in the piles of applications DDB Istanbul received when it was looking for an art director, Canhür Aktuglu sent out an SOS and presented his portfolio as a message in a bottle. They hired him, so obviously they like the Police as much as he does.
"After that my life changed and it was guaranteed no more boring!" he writes on Behance.
The idea was a clever one, and well executed. The cover letter was sealed inside an empty glass bottle, while his résumé and portfolio were stored on a USB stick in the bottle's cork.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
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