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BusinessWeek Online today has posted a 14-minute video in which David Kiley interviews Alex Bogusky, aka “the maverick of Miami” (the magazine’s phrase). Bogusky discusses the polarizing Volkswagen work, why controversy equals success, and why his agency is not looking to make art or win awards. Please add your vitriolic reaction to the comments section below. UPDATE: Apparently this video is a companion piece to a feature story in BusinessWeek about Crispin Porter + Bogusky.
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