The dead are rising to the occasion (of PR)

Be among trailblazing marketing pros at Brandweek this September 23–26 in Phoenix, Arizona. Experience incredible networking, insightful sessions and a boost of inspiration at ADWEEK’s ultimate brand event. Register by May 13 to save 35%.


If you’re a fan of zombie movies, chances are good that you admire the daddy of the walking dead, George A. Romero. Chances are also good that you’d love Urban Dead, a massive free Internet game inspired by classic zombie cinema like Romero’s Dawn of the Dead. Now the 3-year-old game has gotten the official Romero stamp of approval for a tie-in with his upcoming release, Diary of the Dead. The already sprawling Urban Dead has added a huge new playing area modeled after the town of Monroeville from Romero’s movie.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in