Be among trailblazing marketing pros at Brandweek this September 23–26 in Phoenix, Arizona. Experience incredible networking, insightful sessions and a boost of inspiration at ADWEEK’s ultimate brand event. Register by May 13 to save 35%.
When Ronald McDonald got his big makeover in April, he promised an all-out clown assault on social media—in an effort to broaden his audience, which had previously been family focused.
Well, here's his first truly wild Instagram post. While currently touring Asia, Ronald just posted footage of himself skydiving in Dubai. Check out the video below—it's like something the King would have done back in BK's Crispin Porter + Bogusky days.
Ronald quietly opened the Instagram account in early October.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in