Be among trailblazing marketing pros at Brandweek this September 23–26 in Phoenix, Arizona. Experience incredible networking, insightful sessions and a boost of inspiration at ADWEEK’s ultimate brand event. Register by May 13 to save 35%.
This week, Esquire posted a truly arbitrary list of the Top 10 Car Commercial Songs, which might as well have been called the Wilco/VW Playlist. Its rankings were determined by the mathematical formula of “(quality of song/fan disapproval) x odds we’d buy that car,” which is downright simple compared to the Moby Quotient. There are a few good picks on the Esquire list, namely Wilco’s beautiful and beautifully used “Either Way” in the commercial above.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in