Your 'Futureself' is now a crossword junkie

The latest ads in Lincoln Financial’s "Futureself" campaign wrap around crossword puzzles in publications like The Wall Street Journal. The campaign’s theme—getting wise counsel from a future version of yourself—is continued here, as your future self provides actual hints for solving the puzzle next to the ad. (See the full version of this ad here.) My future self isn’t so kind. He always scribbles useless drivel like “87 down starts and ends with X” or “73 across has no vowels or consonants.”