Ron Burgundy's Hilariously Stupid Dodge Durango Campaign Is Destined for Greatness

First taste of 'massive' rollout

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The only thing better than Will Ferrell doing brilliantly stupid ads as Will Ferrell? Will Ferrell doing brilliantly stupid ads as Ron Burgundy.

As we mentioned on Friday, Ferrell has filmed some spots for the Dodge Durango as his Anchorman character ahead of the release of Paramount Pictures' Anchorman 2: The Legend Continues. Check out the first eight spots below. The first few aired on TV this weekend, and Ferrell perfects the role of comically idiotic pitchman—with help from a roomy glove box and a "worthless" horse.

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