Mark your calendar for Mediaweek, October 29-30 in New York City. We’ll unpack the biggest shifts shaping the future of media—from tv to retail media to tech—and how marketers can prep to stay ahead. Register with early-bird rates before sale ends!
Fox’s Thanksgiving Day New York Giants vs. Dallas Cowboys NFL game averaged 42 million viewers, breaking a TV record set in 1990.
In addition to its eye-popping NFL ratings, Fox Sports has also seen record viewership for English-language soccer during the 2022 FIFA World Cup, as well as the biggest audience since 2011 for Nov. 26’s Michigan-Ohio State college football game.
To learn about who these passionate audiences are outside of the stadium, Fox Sports commissioned two surveys of 2,500 U.S.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in