Dutch Hyundai Ads Continue to Be Totally Inappropriate (NSFW)

Fitzroy Amsterdam goes 'upskirt' for Santa Fe

Be among trailblazing marketing pros at Brandweek this September 23–26 in Phoenix, Arizona. Experience incredible networking, insightful sessions and a boost of inspiration at ADWEEK’s ultimate brand event. Register by May 13 to save 35%.

Ad agency Fitzroy Amsterdam gets a kick out of making the most provocative Hyundai ads it can. Its latest offering is the bizarre spot below for the Santa Fe, featuring attractive ladies in very little clothing dripping lots of sweat. The ad is literally called "Upskirt," and an upskirt shot is the default screen grab on the Vimeo. Classy. The commercial also delivers some fairly blatant female nipple shots, just to make it officially NSFW.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in