Flyers Fans Boo Cancer PSA With Rival Players in It

Way to go, Philadelphia!

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It's something of a sports cliché that Philadelphia sports fans never disappoint, because they always disappoint. But Flyers fans set a new low for themselves when a group of them booed members of rival teams as they appeared in a PSA about fighting cancer. The ad was shown between periods during a Philly game against the Vancouver Canucks, and Twitter lit up with condemnations of the childish, knee-jerk response. The Puck Daddy blog, for its part, doesn't want us to think Flyers fans are pro-cancer, and jokingly questions the arena's decision to run the ad at all, knowing there would be rival players in it.

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