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You can make this stuff up—but go easy on the retouching. Beauty brand Make Up For Ever has released what it says are the first cosmetics ads that aren't Photoshopped or otherwise retouched in any way. Check out several other photos from the campaign after the jump. There's also an interactive video, promoting the HD Invisible Cover Foundation. Mike the retoucher hosts the video, and explains that his job is to "turn Mrs. Wrinkle-eyes into Mrs.
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