Advertisement

Topic: Translation

Zoinks! State Farm Saves Scooby-Doo and the Gang in Groovy Animated Spot Translation gets cartoony

Many State Farm commercials were animated back in the '50s and '60s, but the insurance company returns to cartoons this week for the first time in decades—in a spot from…

October 29, 2013, 2:48 PM EDT

Here's Who May Gain From Publicis-Omnicom Client Fallout With wide agency rosters, big marketers have options

As questions about marketer conflicts hover over the Publicis Omnicom Group deal, creating the real prospect of client fallout, rival agencies already working for such marketers seem best positioned to…

July 30, 2013, 4:40 PM EDT

Rihanna Joins Budweiser, Takes Beer Giant's Music Pitch to 85 Countries Songstress teams with Jay-Z for beer brand's global appeal

Apparently taking a cue from Coke's global music efforts, Budweiser today has announced a deal with Rihanna that entails a multifaceted initiative launching in 85 countries and builds on the…

July 10, 2013, 12:25 PM EDT

Bud Light Moves to BBDO Shifted to Translation last August

As if being in Cannes wasn’t enough reason to celebrate the week, BBDO global chief Andrew Robertson can lift a glass to winning the America's largest beer brand, Bud Light.…

June 19, 2013, 6:00 PM EDT

Sean 'Diddy' Combs Pitches Revolt and Tells Advertisers How to Be Cool 'I'm extremely immature'

CANNES, France—After holding court Tuesday night on the Croisette with media and advertising moguls (and an afterparty or two), Sean "Diddy" Combs was all business today, taking the main stage…

June 19, 2013, 9:32 AM EDT

Big Mac Beguiles in 8 Crazy, Wonderful Short Ads From Translation Sink your teeth into retro-futuristic set pieces

A McDonald's campaign that's so playful and pleasing that you want to watch it again and again? This is not happening! This is not happening! I figured I'd be snug…

June 7, 2013, 8:59 AM EDT

A-B on Super Bowl: Time to Launch Products Two brand extensions follow Bud Light Platinum last year

For Anheuser-Busch, the Super Bowl has morphed into a day for new product launches. Last year, the brewer launched Bud Light Platinum on the big game, and this year, two other…

January 11, 2013, 12:00 AM EST

Ad of the Day: State Farm Chris Paul meets his long-lost twin in this cracker of a spot from Translation

Who knew Chris Paul had a twin brother, Cliff Paul, from whom the NBA All-Star point guard was separated at birth, who went on to assist people in a different…

January 3, 2013, 2:54 PM EST

VIA Hires Translation's Leahy as President Maine agency brings in top account planner to improve the work

Five months after coming up short in the finals of the U.S. review for Mini Cooper, which would have been its highest-profile client yet, The VIA Agency is adding a…

October 25, 2012, 4:13 PM EDT

Advertisement