Topic: project work

Macy's Shifts Its Multicultural Account to a New Shop Annual media spending is around $40 million

Macy's has found a new home for its multicultural marketing account. New York shop Walton Isaacson has landed the business after a review. Annual media spending is estimated at $40 million. The…

December 11, 2014, 12:54 PM EST

Fox Sports 1 Expands Its Relationship With Pereira & O'Dell Shop parlays project work into lead agency status

Pereira & O'Dell has parlayed project work for Fox Sports 1 into top status. The new sports network today appointed the shop as its lead creative agency. The account will be…

August 12, 2013, 2:34 PM EDT