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Topic: President Obama

Obama's 'Fireside' Shows Google's Still Into Hangouts Prez follows Vince Vaughn and Owen Wilson on social video feature

Less than 48 hours after his State of the Union address, President Obama will participate in a question-and-answer Google+ Hangouts session dubbed "Fireside Hangout." The online session starts at 4:45…

February 14, 2013, 11:55 AM EST

Obama Gets Tweet Heat Before State of the Union Orgs zero in on #SOTU chatter

President Obama's State of the Union address has politically minded marketers trying their hand at real-time ad buying on Twitter today. The mostly nonprofit brands are calling on the president…

February 12, 2013, 2:58 PM EST

First Mover: Joe Rospars Obama's former chief digital strategist on what the former candidate and Lady Gaga have in common

Specs Age 31 Ongoing gig Founding partner and creative director at Blue State Digital Old gig Chief digital strategist on the Obama campaign How’re you keeping busy now that the election is over? We’re…

February 11, 2013, 12:03 AM EST

Obama's Gun Agenda Includes Media Violence Study CDC would look into possible link

The culture of media violence was only obliquely referenced in President Obama's sweeping plan to reduce what he called an epidemic of gun violence in the wake of the tragedy…

January 16, 2013, 12:56 PM EST

Even at CES, Marketers Grapple With Innovative Advertising Panel discusses recent election as example of cutting-edge marketing

President Obama may be the leader of the free world, but he may also be the leader of the advertising world. A few members of “The Future of Enhanced Advertising”…

January 9, 2013, 5:05 PM EST

Here's One Advertiser Who Swears Mobile Ads Work: Obama Digital team claims medium helped overcome Romney's October surge

President Barack Obama's reelection effort spent millions on mobile ads that targeted down to the neighborhood level in battleground states, digital operatives for the campaign told Adweek. And the victors…

December 18, 2012, 3:18 PM EST

So Much for 2008: Election Shatters Digital News Records Foxnews.com enjoys biggest night ever, along with CNN.com, Politico, others

It turns out all the breathless speculation was correct. Down to its core, the 2012 presidential campaign was indeed the digital election. While most media types anticipated a record-setting night for…

November 12, 2012, 12:00 AM EST

Obama-Supporting PAC Touts YouTube's Impact on Election Priorities USA targeted swing states with anti-Romney pre-roll

Priorities USA Action may have bought tons of Promoted Tweets for Twitter keywords like “2012Election” and “John King” leading up to President Obama’s reelection on Tuesday night. But what the…

November 8, 2012, 6:30 PM EST

BuzzFeed's First Election Night Tuesday was a big night for Obama, as well as digital journalism

Just after 7 p.m., BuzzFeed's 12th floor newsroom is jammed with nearly 100 employees. Editor in chief Ben Smith, taking a brief break from his dual screens, surveys the crowd,…

November 7, 2012, 4:32 PM EST

This Is What the Digital Election Looks Like The tools that demonstrate the Web's importance to the 2012 election cycle—and maybe its future

The digital election. The Twitter election. First we speculated, then we declared it to be true. Whatever the outcome this evening (or perhaps even days down the road), there is…

November 6, 2012, 5:20 PM EST

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