Advertisement

Topic: M&c Saatchi

How a Photographer and a Scotch Brand Created an Amazingly Cool Underwater Image

Ballantine's, a model and a toxic layer

One hundred feet below the surface of an ancient sinkhole in Tulum, Mexico, a team of 13 divers, one ambitious photographer and a model in a straw hat are hyperaware…

Modern PSAs Shock or Amuse Where Classics Only Preached

The format can help jumpstart creatives' careers

Imagine you're watching an X-rated version of Game of Thrones (you don't have to admit that out loud), and all of a sudden, up pops a message about testicular cancer. Believe…

Assembly's Jeff Brooks Talks Data-Planning Engines and the Infrastructure Age

Plus, a miracle on ice for the Rangers

Specs Who Jeff Brooks Current gig Chief commercial officer, MDC's Assembly Previous gig CEO, M&C Saatchi N.Y. Twitter @jeffbrooks1 Age 44 Thoughts about the current video marketplace for brands? Enthralling and utterly confusing. There's never been greater…

This Agency Snuck a Testicular Cancer PSA Into the Adult Film Game of Balls (NSFW)

Stealth demo for the dudes

Adult movies have suddenly become the hot place to put cancer PSAs. M&C Saatchi in Sydney worked with adult film studio Digital Playground and the Nonprofit Blue Ball Foundation to place…

Tom Brady Makes His Periscope Debut While Shooting an Ad for Ugg Australia

'He was really down'

Tom Brady playing chess—that's something you don't see every day. The Super Bowl MVP quarterback isn't on Twitter yet, but he was on Periscope streaming live while shooting a commercial…

After Upgrading Properties, JW Marriott Hires a New Lead Agency

SS+K gets a chance to test a new global partnership

When M&C Saatchi bought a third of SS+K late last year, it gave domestic player SS+K access to overseas markets via M&C's 21 offices outside the United States. Now, the…

360i's New CCO Says the Best Marketers Are Those Who Find 'the Hidden Obvious'

But the first challenge is finding enough hours in the day

  Photo: Alfred Maskeroni Specs Who Pierre Lipton New gig North American CCO, 360i Old gig New York CCO, M&C Saatchi Age 42 Twitter @pierrelipton Who is furthest along in the race among traditional, digital and media shops to…

After Sputtering in New York, M&C Saatchi Shifts Strategy and Invests in Another Agency

Takes a 33% stake in SS+K

In taking a one-third stake in SS+K, M&C Saatchi is abandoning efforts to establish its own presence in advertising's biggest city. M&C has tried to start up in New York not once but twice.…

Why Everyone From Cameron Diaz to Gwyneth Paltrow Is Praising Two Random Agency Creatives

Everybody loves Matt and David

Proud of your dozens of LinkedIn endorsements? You're going to look like a right tosser next to Matt Roach and David Lawrie. The creative team at M&C Saatchi in London have…

Travel Ad Features Singing Fart Bubbles, and That Might Be Its Least Crazy Part

The wonderful world of Wotifia

OK, you world-wise travel people. Ever been to Wotifia? Never heard of it? It's right next to Freedonia, that fake country invented by the Marx Brothers in Duck Soup. Wotifia is…

Advertisement