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Topic: Europe

How an Agency's Fight Against AIDS Led to an Unforgettable Moment With Bono After 4 years of work, .hiv domain has its moment in the spotlight

Jonathan Ive, Apple design svp (Getty Images) It was one of the most interesting and unscripted moments of this year's Cannes Lions, and it only happened because one man was willing…

July 2, 2014, 4:03 PM EDT

Droga5 Gets Into the Car Space Toyota FCV ads will roll out later this year

The plum task of unveiling the Toyota FCV—the automaker's entrée into the fuel cell car space—puts Droga5 into the automotive category for the first time. The hire also explains why the…

June 27, 2014, 1:57 PM EDT

Watch Every Flight Across the North Atlantic in One Mesmerizing Video Air traffic service brings daily data to life

Here's your dose of mind-boggling data for the day: a stylish and hypnotic video depicting every daily flight across the North Atlantic.  Created as a promotional video for NATS, the U.K.'s…

June 25, 2014, 9:08 AM EDT

Creepy Ads Ask, Do You Know What Your Kids Are Finding Online? Few children tell adults, advocacy group says

Here's a spot-on, if disturbing, visual for how kids stumble across disturbing images and video while browsing online. The online and print campaign, for child-safety nonprofit Innocence in Danger, features images…

June 24, 2014, 1:45 PM EDT

The Bull-White House Will Create Ads for Corona Extra Overseas Lands business after a pitch against larger shops

The Bull-White House has parlayed project work for Anheuser-Busch InBev into a shot at one of the brewer's biggest brands. A-B InBev has hired the New York shop to lead advertising…

June 17, 2014, 11:35 AM EDT

Undivided Attention: How 'Epic Split' Became the Buzziest Ad at Cannes Volvo Trucks snatches up awards—and new customers

It should, by all rights, be the one of the worst ads you've ever seen: A Hollywood has-been straddles two 18-wheelers at sunset while a nearly forgotten new-age song somberly…

June 16, 2014, 12:07 PM EDT

Fashion Mannequins Fall on Hard Times in Homeless Advocacy Campaign JWT raises awareness on a shoestring budget

Mannequins usually symbolize the consumer ideal of the "good life," draped in couture and jewelry in department-store window displays. But now they've fallen on hard times in a JWT stunt…

June 9, 2014, 3:30 PM EDT

U.K. Watchdog Puts a Lid on Rihanna's Sultry Perfume Ad Too 'sexually suggestive' for public viewing

Britain's Advertising Standards Authority is once again stepping in to save us all, this time from a saucy ad for Rihanna's perfume, Rogue. The ad, which is basically a nude Rihanna…

June 6, 2014, 10:33 AM EDT

Impressionist Classics Finally Come Into Focus in Clever Eyewear Ads Y&R Paris has fun with famous works

Tell the art history majors to leave the room, because here's a campaign that will make creative types jealous and will make purists' eyes bleed. In a campaign that's new to…

June 5, 2014, 1:44 PM EDT

How One Simple Bracelet Boosted an Entire Country's Blood Donations by 335% A handy device, a life-saving message

Every marketer in the world dreams of creating something useful, accomplishing a noble goal and scoring huge results. Here's a project that nailed all three. Y&R Moscow recently partnered with Azerbaijani…

June 3, 2014, 4:11 PM EDT

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