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Coca-Cola Serves World Cup Trivia on QuizUp App now advertising with branded topics

Coca-Cola is now sponsoring World Cup trivia on QuizUp, the fast-growing mobile app out of Iceland. The app from Plain Vanilla Games has been testing branded quizzes as its advertising…

April 17, 2014, 7:00 AM EDT

Adweek's Top 5 Commercials of the Week: Feb. 14-21 This week's ads ran hot and cold. Pick your favorite

You're probably sick and tired of those feel-good Olympic commercials. So this week we have some fresh spots: one featuring a failed rapper; one with a "legen-dary" actor; two brands'…

February 21, 2014, 8:47 AM EST

Adweek's Top 5 Commercials of the Week: Feb. 7-14 Brands go for the gold, and for your heart. Vote for your favorite spot

It's Valentine's Day, and marketers have been tugging at your heartstrings all week with candy-coated, cute appeals. Also, the Winter Olympics continue to prove excellent fodder for major brands. All…

February 14, 2014, 6:22 AM EST

360i Is Selected as the 2013 Digital Agency of the Year Transitioning from search to social has paid off handsomely

Just when you thought you’d heard everything about how 360i and Oreo made social marketing history with their Super Bowl “You Can Still Dunk in the Dark” tweet, there’s more…

December 8, 2013, 9:46 PM EST

Coke and Pepsi Face Diabetes Backlash Study shows 90% of doctors link disease with sugar

Mayor Bloomberg’s thwarted soda ban hasn’t been forgotten. Coke and Pepsi are facing a new health-related challenge as doctors increasingly link their sugary beverages to debilitating illness, according to a…

November 5, 2013, 12:51 PM EST

How Much Bigger Can the ANA's Growth Conference Get? CEO Bob Liodice says he's near capacity

The Association of National Advertisers’ annual Masters of Marketing conference drew a record crowd of about 2,000 in Phoenix this month—a 5 percent increase from last year’s nearly 1,900. Not…

October 31, 2013, 6:00 AM EDT

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