Topic: Aerie

When This Lingerie Brand Stopped Photoshopping Models, Sales Shot Up 9%

Aerie's pledge is paying off

Aerie's bold decision to ditch Photoshop and other retouching tools in its lingerie ads may be paying off in more than just good karma and public approval. According to Business Insider,…

ModCloth Signs Pledge to Avoid Retouching Photos of its Models

Photoshopped images will get 'Truth in Advertising' labels

Ever wish advertisers would just admit when they've airbrushed their models? Online retailer ModCloth promised to do so when it became the first retailer to sign the "Heroes Pledge for Advertisers."…

Topless Sports Illustrated Cover Recreated With Curvy Models

Swimsuits for All celebrates plus sizes

Swimsuits for All, a popular online retailer, has recreated this year's widely discussed Sports Illustrated swimsuit cover, but instead of the topless Chrissy Teigen, Nina Agdal and Lily Alridge, plus-size…

Simple, Revolutionary Lingerie Ads Feature Beautiful Models and No Photoshop

Aerie gets real

If I could stand up and Top Gun high-five a brand right now, it would definitely be Aerie and its new Aerie Real campaign. The sister brand of American Eagle markets…